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Inbox Wars
sponsored by Information Security Magazine
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Posted:
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03 Sep 2008
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Published:
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01 Jun 2008
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Format:
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HTML
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Length:
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5
Page(s)
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Type:
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Journal Article
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Language:
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English
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ABSTRACT:
Sophisticated spammers bring traditional direct marketing tactics to the table, innovating with new campaigns, tracking responses and refining the programs. The rise of PDF spam at the end of 2006 is a great example. PDF spam, designed to evade detection by email security tools, disappeared as quickly as it appeared because it didn't get the same response rates as other techniques.
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Author
Mike Rothman
President and Principal Analyst of Security Incite
Mike Rothman is president and principal analyst of Security Incite, an industry analyst firm in Atlanta, and the author of The Pragmatic CSO: 12 Steps to Being a Security Master. Rothman is also SearchSecurity.com's expert-in-residence on information security management. Get more information about the Pragmatic CSO at http://www.pragmaticcso.com, read his blog at http://blog.securityincite.com, or reach him via e-mail at mike.rothman (at) securityincite (dot) com.
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BROWSE RELATED
RESOURCES
Email Security | Spam
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View All Resources
sponsored by Information Security Magazine
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